Presidential Campaigns Turn To Bad Bunny To Swing Latino Votes In Florida

Music fans will appreciate the effort, but furthermore, experts reportedly say music in political campaigns may help show extensive effort to connect with voters.

Both presidential candidates in the up and coming 2020 election have launched dueling videos featuring the rapper’s music. Consultants say the video, and music are used in attempt to swing states with large Latino populations, such as Florida.

With the primary election near, in effort to swing Florida and more states, presidential campaigns have turned to the popular music of Puerto Rican rapper Bad Bunny. Making history with his recent works as the first Latino reggaeton artist in Playboy, and more accomplishments alike, candidates are hoping to benefit off of his major international influence.

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